Electrical Compliance is an Electrical/Renewable Energy Installation Company based in Wrexham, Wales. We had the pleasure of working with them to revamp their website to effectively communicate their brand.
Website
Electrical Compliance had a steady flow of customers, although they wanted to revamp their website and improve the number of enquiries received. Their website was made in-house on Wix and served its initial purpose, although the team wanted to improve their overall branding
A well-designed website can increase a company's perceived value and increase the number of enquiries using conversion optimisation techniques.
When we did an initial audit of their existing website, they were missing several factors to improve the trust between the visitor and the company, such as;
With this framework, it gave a clear route to improve not only the aesthetics of the site but also the underlying principles.
Marketing
The most common way for local small businesses to acquire customers is through word of mouth, whilst this can be sufficient, it is often unpredictable. Ideally, there would be other sources, such as Google Search. We looked at how Electrical Compliance was performing within the search results of Google and they were not appearing on the first page, meaning they were not even in the race.
The outcome was a website that serves Electrical Compliance better, optimised for their website visitors and Google.
If you’re ready to get to work, book in a 30 minute consultation with us to ensure we are a good fit. If you have any questions just shoot us an email. Let’s work together and make something great.